It takes a lot of passion and drive to sustain a business through the many challenges we face as owners. For this business owner, it drove her to success! Maddy Bermejo is the owner of Bella Rose Beauty. They have two locations, offering hair and barber services as well as tattoos, nails, and aesthetics. They are passionate about bringing a different vibe to the Toledo area. Their mission is to help our clients feel their best while relaxing in our warm and welcoming environment. You can learn more about Bella Rose Beauty on their website!

Tell us about yourself! What makes you, “you”?

Hi, I’m Maddy and I own Bella Rose Beauty! I am also a wife and momma to two little girls and two pitbulls. I would describe myself as passionate, motivated, and caring (mixed with a little!) I love dreaming and creating, and seeing those come to life!

Describe your business/services and then tell us about what brought you to creating this business and why you’re passionate about it.

I have two locations. Our downtown Toledo location offers all hair services. Our Northwood, location offers nails, aesthetics, and tattoo services. When I was pregnant with my oldest daughter, I started to question where I was working and what I wanted out of my career. I wanted to work at a booth rental salon, where I could be in charge of my business fully, but still have a team atmosphere. I also wanted a warm and excepting environment for all of my guests. So we created just that!

What goals do you have for your business in the future?

Our downtown location just opened, and our Northwood location just re-opened with new services. In these next few years, I want to see our business grow and flourish. I hope to spread our reach, so more people will know about all of our amazing stylists and artists. I would also like to start getting more involved with our community!

What is your proudest achievement?

My proudest achievement is opening our downtown location. It was a two-year struggle dealing with the city regulations, contractor issues, financial struggles, etc. there were many times when I wanted to call it quits, but I persevered and trusted my vision. Now it is finally open and it is everything that I could have hoped for!

What is the biggest challenge you’ve faced as a business owner and how did you overcome it?

My biggest challenge was opening our downtown location like I stated above. I honestly didn’t think anything could get harder than being closed for months due to Covid, but boy was I wrong! We had countless setbacks, but I held onto my vision and trusted my gut. I had to get a little scrappy at times, and put in a lot of extra hours, but we did it!

What advice would you give to a woman looking to start a business or get into a leadership role? Is there one thing that has helped you specifically?

My advice would be to believe in yourself. I think us as women can be our toughest critics. With comparing ourselves to others and constantly being cold in different directions, which can lead to guilt. But honestly, there is no one better for the job, than a woman we are strong, motivated, caring, and can get the job done! Trust your gut, always.

What made you want to join HerHub?

I wanted to join HerHub because I wanted our Salon to start connecting more with our community. I will always believe in supporting local women owned businesses! Good business Karma always comes back around!

Why do you feel it’s important to collaborate and empower other women?

Women have enough on their plates, we shouldn’t waste time comparing or bringing each other down. Seeing other women reach their goals is so inspiring and motivating. We are all in this together!

If you could recommend one resource (book, podcast, quote, class, website, etc.), that has helped you in life or in business, what would it be and why?

As a hairstylist I will always recommend Thrivers Society. It is online business education for the cosmetology community. Our industry gets a lot of heat sometimes, and we aren’t often taken very seriously in our careers. Having a business foundation for our industry is to crucial in succeeding.

We love spreading love to other woman-owned businesses and we bet you do too.  Give a shout out here to your favorite, local, woman-owned business (besides your own)!

Forevermore Bridal on Madison Ave.! (Our neighbor)